Online vs. Offline...

A little idea I've been playing around with for sometime... there's a huge focus on getting the real world into digital... which I'm all for, but what about the other way around? The like of Last.fm & Spotify have a huge online presence but surely they could benefit from offline targeting?

Benefits over a common jukebox:

Endless playlist & track selections
Spotify could install these for free, but gain a fair bit of PR as the no.1 source of music.
Imported playlists from home via mobile / USB or bluetooth
DJ Nights - playlist themed nights.
In record stores, to preview music.


**edit limitless

Thoughts, issues & debates welcome.


6 comments:

Anonymous said...

people don't want to listen to ads in pubs and clubs.

Mike said...

Who said anything about ads? ...It's all about the music. But you would be using a Spotify interface and they would be providing the service.

You could then sync you're pre prepared playlist from home? or Import tracks etc.

Anonymous said...

what typeface have you used at the bottom?

Mike said...

A classic... Helvetica Bold. Pretty standard.

Anonymous said...

'a limit track selection'.

Limitless?

Or did I miss something?

Mike said...

Yes. A typo, my apologies.

Really should have noticed that before I posted it up.

Thanks.