Does anyone else think the hols have just flown by? or 2009 for that matter? I already feel like I've been back for weeks, perhaps that's just the welcoming feel of W+K.
I've been stalling and it's now the 9th. Most people seem to reflect on the best industry ideas of 2009, new year's resolutions and the copious amounts of food they consumed over the holidays. So i'll probably just do that in a roundabout way.
Over the past year we've been on a bit of a journey... less of a bit - and more of a lot. You can find out more or less of what we've been up to if you read back through the blog, but unless you're ever so slightly obsessed and have nothing better to do, you're unlikely to do that so let me give you a brief overview...
The development of the film has been a steep learning curve. I never realised just how much production goes into it. It doesn't end when you've shot the footage, there's the rushes, the editing, the grading, the sound design and the post visual effects. People have no idea just how many people are involved when they sit back in their livings rooms and watch a 60 second spot - nor do they care, probably.
The last week has been split between post production over at Time based arts and working on a new brief that landed on our desks just before the winter hols. We've not entirely cracked it yet but things are progressing and it seems to be going along the right tracks so fingers crossed - and toes.
Just recently we've taken to having the review meetings out of the agency, which has been kind of nice. A little more inspirational that sitting in a board room or in the booths of 16 Hanbury St.
We'll set up a link when the films finished. Be nice to know what some of you lot think.
My main new years resolution, besides a few personal targets is to stop taking photos on my phone and start using my camera again!
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