Well here's a little example by Ben Terrett who's CD'ing one of our projects...
Four ads in one newspaper. All of them promoting the same product yet not one of them are paid for by Apple. They must have got something right.
Advertise for Apple...
Maybe Apple don't even need to advertise anymore... they do say a great product sells itself.
Well here's a little example by Ben Terrett who's CD'ing one of our projects...
Well here's a little example by Ben Terrett who's CD'ing one of our projects...
Post Nike Shoot...
So... the shoots all over, and we're back in the office. Done and dusted all in total of 6 days on and off. It's been absolutely amazing, the set looked very impressive - just how we pictured it. The director and his crew were fantastic and always on the ball - it's amazing what the art department can knock up when time is short.
We've had a lot of laughs, had to be thawed out from the cold on a daily basis and most of all got some great footage.
Now we're back, it's time to dive right into post production - but there's still a fair bit to do. Looking forward to the next step and of course the final film.
Once the production is a little further underway I'll see about getting some more shots up and a more detailed write up of what we got up to. For now though, please enjoy a few of the power terminals...
Sweden + Kennedy Christmas...
Given the amount of Swedish people the agency has acquired in the last few months, the name Sweden + Kennedy was proposed by a few. A few alcoholic beverages later, a bit of blue and yellow, an ice louge/ sculpture, a chocolate fountain, abba tribute band & a few more shots... here is the end result... A selection, and yes this is only a small selection of the vast amount of photos that came out of the event - to the theme Sweden + Kennedy Christmas Party!
Team Sweden
Emily can't believe what she is hearing!
Ryan puckers up for a shot
Karelle as Bjorn Borg
Rob Burleigh at the end of his shift
It's a papermache swede not a turnip
A pair of very uncanny Swedish Royal Monarchs
Christmas Winter Wonderland.
That's a litre bottle of Absolut Vodka - 1:1 scale
A Volvo. Nice. (Working lights too)
Update...
So, tomorrow we head off to our secret location to shoot our film for the Nike project we've been working on for the past couple of months.
The past few weeks have been extremely busy, there are so many levels to selling in an idea it seems to take a little time to set the cogs in motion. From working the concept, pitching the idea, working developments, finalising script, editing script, re-finalising script, sending out the script to directors, receiving treatments, meetings, conference calls, deciding on our preferred option, discussing feasibility issues, physical set design, locations, confirmation on athletes, storyboards, animatics, presentations, more discussions... signing off and a pre-production meeting it's taken quite some time... (and that's the short version)
But finally it's here!
It's all pretty exciting, I'll try and get some photos in the meantime and keep you up to date with how we get on. There was talk of getting a personal cam on set to document what we get up to, but I guess if that happens you'll see it up on the WK blog
It's due to roll out in the new year so wish us luck!
The past few weeks have been extremely busy, there are so many levels to selling in an idea it seems to take a little time to set the cogs in motion. From working the concept, pitching the idea, working developments, finalising script, editing script, re-finalising script, sending out the script to directors, receiving treatments, meetings, conference calls, deciding on our preferred option, discussing feasibility issues, physical set design, locations, confirmation on athletes, storyboards, animatics, presentations, more discussions... signing off and a pre-production meeting it's taken quite some time... (and that's the short version)
But finally it's here!
It's all pretty exciting, I'll try and get some photos in the meantime and keep you up to date with how we get on. There was talk of getting a personal cam on set to document what we get up to, but I guess if that happens you'll see it up on the WK blog
It's due to roll out in the new year so wish us luck!
Screen Dump 05.12.09...
I'm going to make this a regular thing - I have a habit, as we all do (probably), of collecting pictures of things I like, I don't really know what to do with them other than using them for reference or sticking them on the wall, so I figured I'd dump them here, perhaps once a week, perhaps not. I guess it all depends on how often it needs doing...
Christmas is fast approaching...
I love this time of year, alright - maybe not quite as much as the Summer but I do enjoy a big warm coat, some green and red festivities and the good old Christmas markets! I just can't quite believe it's December already!
In case you haven't seen it W+K are doing some clever little things in and around Shoreditch to bring a little christmas spirit. It all starts off at the giant advent calendar carefully constructed in the Hanbury St. window. This advent calendar works in the same way as most do, every day you open a window counting down the days up to Christmas. Instead of picking up a little chocolatey treat, a few of the WKers creep out of the office with the hopes of bringing a tiny smile to your face. It will be continuing right up until Christmas so if you're in the area keep your eyes peeled :)
Here's what they've been up to so far...
Big Do's or Little Do's...
But here's something new, a nice little lecture by the infamous Tony D - if you haven't met him/ seen him before it's certainly worth a watch, the bulk of his presentation is a tribute to his Dad... as you'll see creative ingenuity certainly runs in the family...(Just click on the picture).
It's a 'Swoosh' not a 'tick'...
Things have gone in an unexpected direction this last week. We received some good news that a project we've been working on for the last few weeks has got the initial nod from the powers that be (as for the brand - the clue is in the picture). So... we're currently wading through the initial stages of production. Towards the end of last week we flashed a script in front of a few carefully selected directors, they seemed excited about the potential of the concept and we're just in the process of getting first batch of treatments back. It suddenly seems a little strange being on the flip side of the ideas process, although we're still very much in control of what happens - it's nice to see how a Director can take our thoughts and run with them. All of a sudden you are faced with having to do it for real, that floating thought needs to be grounded both in a technical and conceptual way and suddenly everything comes out of the woodwork. Cue the production process.
I must say it's all very exciting.
It's now looking like we're going to be staying at Wieden's for the duration of the shoot, but in the meantime we'll hopefully tackle a couple of other briefs, see if we can latch onto something else.
Hallo...ween!
This time of year encourages a certain level of creativity, and whilst I'm laid up on the sofa with a lemsip feeling a little under the weather... I thought I'd pay tribute to some of the more creative pumpkin carvers out there!
More news later this week....
More news later this week....
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