Chaps is the word...



chap(s) 
 noun informal
 he's a nice chap. See guy .
 not to be confused with riding chaps or Ralph Lauren's brand.

Something that's popped up in our short time in Advertising has been the word 'Chaps'.

For instance, 'hey chaps, where are the chaps?' 

It's kind of nice, brings back the old age of advertising where there was a distinguished gentlemanly quality in the way people addressed each other. 

You can imagine how complicated this can get but it's definitely a buzz word. Crit to Crit, placement to placement, job to job, you will at some point in your career be called a chap, if you haven't already. 

When you think you are referred to as 'the chaps' you find someone else has also been referred to as 'the chaps'. So who are the chaps?

It makes me wonder what the term would be for the girls?



Aren't Kids Cool!

Slightly similar but not... observational pause for thought!

Exhibit A : The Great Will Ferrell in 'The Landlord' & 'Good Cop - Bad Cop'





Exhibit B : By Quiet Storm for Haribo - 'Interrogators'



Aren't kids cool?



Mikeandphilarama

So what's going on in the World of Mike & Phil...

Well, the last couple of weeks have been full of long days, longer nights and the occasional morning here and there. But that's to be expected right? Most of you guys on placement - or working will appreciate a tough days work followed by an evening of spec work can take it out of anyone - In my opinion, you have got to know when to rest and when to work. Keeping an even mix of both in order to stay fresh - i'm not saying that by any means i've worked it out yet. 


Anyone else find it difficult to switch off? I think it's a nature of the job that you can turn it down but you can never truly turn it off.

On Monday, we received a call from Liz H to nip over to Karmarama in West Kensington to meet up with the infamous Caroline Pay. 

A little background - When we met Caroline Pay a couple of years back with a Uni trip it was actually our first time in front of  a Creative Director - which now seems like a lifetime ago. As far as I'm aware she has worked at Kessels Kramer, Mother, BBH and Wieden's and now Karmarama. So her advice and feedback was of course well received. It took that nervous edge off that you inevitably get when your putting your work in front of a CD. On the whole a real positive response, she has asked us to keep in touch and we've got to go back and see her in a few weeks. So, whilst juggling the placement and working on our book I'm sure we'll be able to show that we're both interested and motivated. A Little disappointed that we didn't get to see any of the Ping-Pong antics that adorn their blog pages though :(


You might have noticed i've put up a new thought for the week, something I nabbed off of Scamps comments section a few weeks back. I'd be interested to see if people agree...



How to make use of YouTube...


Here's a little something for you to take in while we resume our posting enthusiasm...


You have to hit up the link for the true experience - no embedding unfortunately....

Great little idea for Nintendo Wii's Warioland - 6  Months old and i've only just found out about it. What's more is that all links are still 100% useable!

More info about our adventures to come...