They certainly don't get the name for nothing.
As we mentioned we're working on a pitch right now, so we've been putting in the hours throughout the weekend. In fact, it's not just us the whole pitch team has. There's always a strange feeling at the weekend, most of the staff are out of the office, it feels slightly less busy, so for a change we switched to the opposite side, into the infamous 16 Hanbury Street. Out of the window Shoreditch was buzzing & inside 16 Hanbury Street we were scribbling away.
It was worth it though, we'll just have to see what happens. It could certainly help us out a little.
Right before the weekend though, Thursday night to be more specific, it was the agency summer party. It was like a whole weekend rammed into a single night. And what an amazing party it was. Wieden's know how to work but they sure know how to put on a show.
91 Brick Lane (aka the building across the street from 16 Hanbury Street) was opened in the name of Martin Cole. W+K's Head of Planning who passed away not so long ago. We never had the chance to meet him, but he was obviously a much-loved character across the agency.
After a speech from Tony Davidson & Martin's family, the new building was officially opened.
I don't really know where to start explaining exactly what was on the agenda....
On the roof terrace of 16 there was San Miguel, Sangria & enormous woks of Paella. In the building there was 'Rinky Dinky' the Tarot card reader, a photo booth along with a dressing up box, a popcorn machine & a games room & more beers.
In the road... a doughnut van, for all your doughnut & crepe loving needs.
In 91, face painting, a hog roast/ bbq, a freestanding bar - with a rather large range of beer, wines & spirits, a cocktail bar on the roof, cocktail girls, pretty much everywhere, a stage with some top DJs & bands, Pedro Pinto, Mpho, Nick DeCosemo, Athlete, FrankMusik & Beats Working.
We were even given a little post-party pack for the morning after. (The team had a review just after midday).
With all that going on we even had the chance for a catch-up with an old friend, Rich from JWT, one of the most enthusiastic people we've met.
Needless to say we had a good night. I will get some photos up shortly.
We have a review with Tony & Kim on Tuesday so we'll let you know how it goes.